Why Does a Performance Marketing Agency Need AI for Lead Optimization? In today’s highly competitive insurance market, performance marketing organizations that sell insurance leads face numerous challenges in ensuring the quality and effectiveness of the leads they generate and distribute. … Read More
insurance sales
AEP Prep: Harnessing AI for Compliance Risk Mitigation
The Medicare Annual Enrollment Period (AEP) is just around the corner. As the busy season approaches, Medicare Advantage Organizations (MAOs) must prepare not only for the increase in sales and marketing efforts but for heightened compliance expectations this year. The … Read More
How Conversational AI is Radically Changing Insurance Sales in 2023
By now you have heard a lot about conversational AI and large language models like ChatGPT, but do you know just how these AI models are radically changing the Medicare Advantage sales model going into 2023? MAOs and third-party marketers … Read More
Amplify Your Insurance Sales Conversions With 4 Simple Script Changes
62% of insurance buyers said talking with a rep on the phone was the most influential factor in their purchase decision. Speaking with an agent is often the moment of truth for insurance purchases, so it is critical to get … Read More