How Conversational AI is Radically Changing Insurance Sales in 2023
By now you have heard a lot about conversational AI and large language models like ChatGPT, but do you know just how these AI models are radically changing the Medicare Advantage sales model going into 2023? MAOs and third-party marketers can now use AI to understand human language, enhancing their ability to score calls for […]
Maximize Medicare Enrollments with Personalized Nurturing
With only a few months to make the majority of enrollment sales for the year, Medicare Advantage Organizations (MAOs) have a short window to identify, nurture, and close sales. While the annual enrollment period has always been competitive, closing and retaining customers has grown increasingly difficult in the past few years. For example, a Harris […]
Top 3 Medicare Compliance Challenges (+ How to Solve Them Before AEP)
The Medicare Annual Enrollment Period (AEP) is just around the corner. And as the busy season approaches, Medicare Advantage Organizations (MAOs) must prepare not only for the increase in sales and marketing efforts but for heightened compliance expectations this year. The Centers for Medicare & Medicaid Services (CMS) released its 2023 Final Rule—outlining recommendations and […]